🏠 Who We Are
PetVitalCare ("we," "us," or "our") operates the website located at petvitalcare.shop. We are an independent dog dental health resource and Amazon affiliate site, primarily serving readers in the United States.
For all privacy-related matters, you can reach us at:
📬 Data Controller Contact
Website: petvitalcare.shop
Email: petvitalcareusa@gmail.com
Response time: We aim to respond to all privacy requests within 30 days.
📋 What Information We Collect
We collect two types of information: information you give us directly, and information collected automatically when you visit our site.
Information You Provide Directly
| Data Type | When Collected | Why We Need It |
|---|---|---|
| Name | When you submit our contact form | To address you personally in our reply |
| Email address | Contact form or newsletter signup | To reply to your query or send newsletters |
| Message content | Contact form submissions | To understand and respond to your question |
| Dog breed (optional) | Contact form (optional field) | To give a more relevant product recommendation |
| Newsletter preferences | Email signup | To send content relevant to your interests |
Information Collected Automatically
| Data Type | Source | Purpose |
|---|---|---|
| IP address | Web server logs | Security, fraud prevention, geographic analytics |
| Browser type & version | Google Analytics | To ensure the site works correctly for all users |
| Pages visited & time on site | Google Analytics | To understand what content is helpful |
| Referring website | Google Analytics | To understand how visitors find us |
| Device type | Google Analytics | To optimize mobile experience |
| Affiliate click data | Amazon / affiliate networks | To track commissions earned |
We do not collect: payment information, social security numbers, government IDs, health records, or any sensitive personal data. We are a content site — not a store.
⚙️ How We Use Your Information
We use the data we collect only for the following purposes:
- To respond to messages and questions you send us via our contact form or email
- To send our email newsletter to subscribers who have opted in (you can unsubscribe at any time)
- To analyze how visitors use our site so we can improve our content and user experience
- To track affiliate commissions we earn from clicks and purchases through our links
- To detect and prevent spam, fraud, or abuse of our contact form
- To comply with legal obligations, including FTC disclosure requirements
We never use your data for: targeted advertising on other platforms, building profiles for resale, automated decision-making that affects your rights, or any purpose beyond what is listed above.
Legal Basis for Processing (GDPR)
For visitors from the European Economic Area (EEA), we process your data under the following legal bases: consent (newsletter signup), legitimate interests (analytics, security), and legal obligation (FTC compliance records).
🍪 Cookies & Tracking Technologies
Our website uses cookies — small text files stored in your browser. Here is exactly what we use and why:
| Cookie / Tool | Type | Purpose | Duration |
|---|---|---|---|
| Google Analytics (_ga) | Analytics | Tracks visitor sessions and page views | 2 years |
| Google Analytics (_gid) | Analytics | Distinguishes unique users | 24 hours |
| WordPress session | Functional | Maintains site functionality | Session |
| Amazon affiliate (tag) | Affiliate tracking | Tracks purchases from our links | 24 hours |
| Email platform cookie | Marketing | Tracks email opens/clicks (newsletter only) | Varies |
How to Control Cookies
You can control and delete cookies through your browser settings. Disabling cookies will not prevent you from reading our content, but it may affect some site functionality. Here's how to manage cookies in major browsers:
- Chrome: Settings → Privacy and Security → Cookies and other site data
- Firefox: Options → Privacy & Security → Cookies and Site Data
- Safari: Preferences → Privacy → Manage Website Data
- Edge: Settings → Privacy, search, and services → Cookies
You can also opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.
🔗 Third-Party Services We Use
We use a small number of trusted third-party services to operate this website. Each has its own privacy policy that governs how they handle data.
| Service | Purpose | Data Shared | Their Privacy Policy |
|---|---|---|---|
| Google Analytics | Website analytics | Anonymized usage data | Google Privacy Policy |
| Amazon Associates | Affiliate tracking | Click and purchase data | Amazon Privacy Notice |
| Hostinger / WordPress host | Website hosting | Server logs, IP addresses | Hostinger Privacy Policy |
| Email platform (e.g. Mailchimp) | Newsletter delivery | Email address, name (subscribers only) | Mailchimp Privacy Policy |
| WPForms / Contact Form 7 | Contact form processing | Form submission data | Stored on our own server |
We do not sell, rent, or share your personal information with any third party for their own marketing purposes. Data shared with the services above is strictly for operating our site.
🛒 Amazon & Affiliate Link Tracking
When you click an affiliate link on PetVitalCare and visit Amazon or another retailer, that retailer may set its own cookies and collect data about your visit and purchase — governed entirely by their own privacy policy.
📌 Amazon Data Collection
When you click our Amazon affiliate links, Amazon may collect:
- Your browsing and purchase behavior on Amazon.com
- The referring link (our affiliate tag) that brought you to their site
- Standard e-commerce data (items viewed, cart contents, purchase history)
This data is collected and controlled entirely by Amazon, not by us. Please review Amazon's Privacy Notice for full details.
We only receive aggregated commission reports from Amazon — we never see your name, email, or personal purchase details.
⚖️ Your Privacy Rights
Regardless of where you are located, you have the following rights regarding your personal data that we hold:
👁️ Right to Access
You can request a copy of all personal data we hold about you. We'll provide it within 30 days.
✏️ Right to Correct
If any data we hold about you is inaccurate, you can ask us to correct it at any time.
🗑️ Right to Delete
You can request that we delete all personal data we hold about you ("right to be forgotten").
📤 Right to Portability
You can request your data in a structured, machine-readable format (e.g. CSV or JSON).
🚫 Right to Object
You can object to us processing your data for analytics or marketing purposes at any time.
📧 Unsubscribe Anytime
Every newsletter email contains an unsubscribe link. One click removes you permanently.
To exercise any of these rights, email us at petvitalcareusa@gmail.com with the subject line "Privacy Request." We will respond within 30 days.
🌴 California Residents — CCPA Rights
If you are a California resident, the California Consumer Privacy Act (CCPA) grants you additional rights:
🇺🇸 Your CCPA Rights
Right to Know: You have the right to request disclosure of the categories and specific pieces of personal information we have collected about you over the past 12 months.
Right to Delete: You have the right to request deletion of personal information we have collected from you, subject to certain exceptions.
Right to Opt-Out of Sale: You have the right to opt out of the sale of your personal information. We do not sell personal information — so this right is already honored by default.
Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA rights.
To submit a CCPA request, email petvitalcareusa@gmail.com with the subject line "CCPA Request." We will respond within 45 days as required by law. You may also authorize an agent to submit a request on your behalf.
👧 Children's Privacy
PetVitalCare is intended for adults and is not directed at children under the age of 13.
We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has submitted personal information to us, please contact us at petvitalcareusa@gmail.com and we will delete that information promptly.
This site complies with the Children's Online Privacy Protection Act (COPPA). If we discover we have collected data from a child under 13, we delete it immediately.
🔒 Data Security
We take reasonable technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These measures include:
- SSL/TLS encryption on all pages (HTTPS)
- Secure, password-protected hosting with Hostinger
- Limited access to form submissions — only site administrators can view them
- Regular WordPress core, theme, and plugin updates to patch security vulnerabilities
- No storage of payment information (we do not process payments on this site)
No method of transmission over the internet is 100% secure. While we use industry-standard protections, we cannot guarantee absolute security. If you have serious security concerns about sharing information, you may contact us by email directly rather than using our web form.
📅 How Long We Keep Your Data
| Data Type | Retention Period | Reason |
|---|---|---|
| Contact form submissions | 12 months | In case of follow-up questions |
| Email newsletter subscriber data | Until you unsubscribe | To send your newsletter |
| Google Analytics data | 26 months (Google default) | To analyze content performance over time |
| Server/access logs | 30 days | Security monitoring |
| Affiliate commission records | 7 years | Tax and legal compliance (US law) |
🔄 Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make material changes, we will:
- Update the "Last updated" date at the top of this page
- Post a notice on our homepage for significant changes
- Notify newsletter subscribers by email if the change materially affects how we handle their data
We encourage you to review this page periodically. Your continued use of PetVitalCare after any changes constitutes your acceptance of the updated policy.
✉️ Privacy Questions & Requests
If you have any questions about this Privacy Policy, want to exercise your data rights, or have a concern about how we handle your information, please contact us:
📬 Contact for Privacy Matters
Email: petvitalcareusa@gmail.com
Subject line to use: "Privacy Request" — this routes your message to the right person immediately.
Response time: We respond to all privacy requests within 30 days. For CCPA requests, within 45 days as required by California law.
If you are not satisfied with our response, you have the right to file a complaint with your local data protection authority. In the US, this would be the Federal Trade Commission (FTC).